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Pay Per Click

Pay per Click (PPC) Marketing is the most powerful technique in search engine marketing to driving traffic for any website. It is the easiest and earliest way to reach your customers. If you set up a PPC campaign to improve your traffic and sales, you can start receiving traffic within 15 minutes after setting up your campaign.

We follow an organized way of promoting your business through our PPC campaigns. Our methodologies are unique and are applicable to suite the business needs of our client.

Being vibrant and profitable method of internet marketing, Pay-per-click advertising has the enormous potential for increasing the online presence and bringing more traffic to the client’s website. Mostly people are mistaken in identifying the conceptual difference between the natural listing and paid listings. The natural listings are results of the SEO techniques and the paid listings are results of the SEM techniques.

Four Divisions LLC is expert in setting up a perfect and profitable PPC campaign with its unique knowledge base and experience of PPC advertising professionals. We have highly qualified and certified Google AdWords professionals who manage the PPC campaign that lowers the risk for the client and make a win-win situation for both Four Divisions LLC and the client. We have successfully designed many PPC campaigns for numerous clients worldwide.

Four Divisions LLC Pay per Click Advantage:

  • We have highly experienced team consisting of PPC professionalswho research, plan and execute the best solutions.
  • We provide the best customized solutions tailored to your business needs.
  • We offer cutting-edge marketing services to promote your online business.

Four Divisions LLC PPC Analysis:A thorough PPC analysis is done to understand the search volume of related keywords for the client’s business.

  • Understanding client’s business & goals:
  • Collection of keywords by different types of collecting sources like Meta Tags in view source code from clients as well as competitor websites, Manual collection of keywords, keywords collected based on questionnaire information. The tools are

1. Google Search Based Keyword Tool,
2. Google Keyword Tool

  • Finding keywords searches as per each keyword generated in search in a month, using Google AdWords Keyword Tool ( and decide the search volume.
  • To categorize keywords into three main categories like Branded keywords, High Volume Keywords and Low Volume Keywords and generate 30 – 40 keywords in each category.
  • Setting bids for keywords by finding out each keyword’s average CPC using Google Traffic Estimator Tool - ( by providing the list of keywords and selecting the language and country.
  • Based on the CTR & Conversion rate, clicks, costs and conversion are calculated.